Foldable Smart TV Market is Expected to Reach US$ 20.3 Billion by 2030

: January 2023

Foldable Smart TV Market: Introduction

Reports and Insights deliver key insights on the global Foldable Smart TV Market. In terms of revenue, the total value of the global foldable smart TV market is slated to reach US$ 20.3 Bn by 2030, owing to numerous factors such as advancement in technologies like AI and voice control with smart TV combined with the rollable technology, regarding which Reports and Insights offer thorough insights and forecasts in its report on the global foldable smart TV market.

With the push toward making every set "smart," major TV manufacturers have moved away from the conventional flat TVs to foldable smart TVs. Hisense and LG are among the manufacturers on a limited list of the largest foldable smart TV manufacturers. 

Foldable smart TV, much like smart home devices and smartphones, offers support and connectivity for a range of apps. This opens up a world of new entertainment possibilities, from watching Hulu and Netflix to playing games, to controlling a whole house full of connected gadgets, including the Alexa compatible devices and Google Home compatible devices, checking social media and many other advanced features.  

Market Report Outlook:

This report on the global foldable smart TV market aims to discuss market dynamics, including market drivers, potential threats and challenges to the market, global foldable smart TV market opportunities for the major players, global foldable smart TV market trends, market segmentation outlook, regional outlook, global foldable smart TV market size, market forecast, market share, as well as the major players operating in the global foldable smart TV market.

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Foldable Smart TV Market: Dynamics

High price tags will keep the foldable smart TV in the hands of the wealthy for now, however the ability to hide the screen at any time makes it ideal for homeowners who don't want a large screen interfering with interior design. As a result, the majority of promotional images feature someone standing in a glass-walled room with unobstructed views. Thus, increasing the product demand.

Further, the growth of digital integration, strengthened online infrastructure and internet penetrations have paved the way for e-commerce boom. As a result, the worldwide adoption of smart TVs has been further accelerated by the online shopping trend. Customers can view and compare the technology, price, and features of the TVs without leaving their homes. This factor is anticipated to further contribute to the growth of the foldable smart Tv in the near future.

Foldable Smart TV Market: Regional Outlook

North America, Latin America, Europe, China, Asia Pacific, the Middle East, and Africa are a few of the key regional areas to understand the global expansion of the market for foldable smart TV market.

North America is projected to hold a considerable share in the global foldable smart TV market owing to the rising inclination towards online streaming services like Amazon Prime, and Netflix and on demand content from apps such as Hotstar, Disney Plus, YouTube, due to the accessibility of high-speed internet broadband connections, is further favoring product demand. 

Asia Pacific is expected to propel the market in the near future. The growing popularity of foldable smart TV along with the increased consumer’s income and living standards in rapidly developing countries such as China and India are driving the regional market expansion. Besides, advanced features like better sound system, Dolby Atmos and Vision, larger screen size and higher refresh rate are gaining ground among buyers.

Further, China has a sizable share of the Asia Pacific foldable smart TV market, aided by the emergence of new players such as Hisense Co., Ltd. and TCL Corporation, who are expanding their footprint and increasing competition among major players.

Foldable Smart TV Market: Key Players

The foldable smart TV market consists of limited players, with LG currently dominates the market in terms of market share. Companies are making investments in future technology to develop significant expertise that could provide them a long-term competitive advantage. Some of the major players in the market include LG Electronics Inc., Hisense International, and AWOL Vision among others.

Recent Developments by Key Players:

  • In June 2022, LG Electronics announced that the world's only Rollable OLED TV, LG's new OLED TVs will be available in select stores, beginning with Croma, who will sell them exclusively through their Juhu store in Mumbai.

Foldable Smart TV Market: Segmentation Outlook

Data for growth projections and estimates are included in this study for the Display Type segment {HDR, and OLED}; for the Application segment (Residential and Commercial); for the Sales Channel segment {Hypermarket and Supermarket, Multi-brand Stores, Specialty Stores, Online Retailers and Other Sales Channel}. The Foldable Smart TV Market forecast period is 2022 to 2030.


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